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In Humans Are Robots Too!, we explore the science behind the surprisingly predictable ways we think, choose, and behave. Read the latest articles below.
They Had the Same 8 Steps. One Group Was Far More Likely to Finish.
Two groups had the same eight purchases to make and the same reward waiting. But one was nearly twice as likely to finish. The difference? They were made to feel like they’d already started.
Welcome to the first edition of “Humans Are Robots Too!”
We like to think our decisions are uniquely our own. But we’re far more predictable than we realize. Welcome to Humans Are Robots Too, an exploration of the behavioral science behind how we think, choose, influence, and behave.